Tag Archives: Social Ads

Facebook Algorithm Update

What the Recent Facebook Algorithm Update Means for Your Business Page

If Your Revenue Depends on Organic Facebook Visits You Need to Read This Back in January, Mark Zuckerberg announced a Facebook algorithm update that would affect the news feed, prioritizing content from “friends, family and groups.” According to a statement from Zuckerberg: “As we roll this out you’ll see less public content like posts from Read More…

Boost Facebook Organic Reach

5 Secret Ways to Increase Facebook Organic Reach

The Recent Algorithm Update Has Many Wondering How to Protect Facebook Organic Reach For many affiliate marketers and younger brands, social media provided blue ocean where there was none. With SEO becoming increasingly difficult, and AdWords saturation creating bids too pricey for many advertisers to afford, social media provided marketers with access to consumers they Read More…

Mother’s Day Marketing Tips

Win Mother’s Day Marketing with These Campaign Tips

Convert Customers Looking to Celebrate Mom This Month with Your Mother’s Day Marketing A staggering eighty-seven percent of Americans participate in Mother’s Day each year. Mother’s Day is also a non-denominational, agnostic holiday celebrated by people regardless of age, gender or relationship. There are many tips for Mother’s Day marketing, but perhaps the most important Read More…

LinkedIn Lead Gen Forms

LinkedIn Introduces Lead Gen Forms

LinkedIn hopes new Lead Gen Forms will improve results for marketers Marketing on LinkedIn is relatively expensive compared to other social media platforms like Facebook and Twitter. Consider CPCs for example: Facebook’s minimum bid is often under a $1, Twitter’s minimum suggested bid ranges between $1 and $2.50, while LinkedIn’s suggested bid often starts at Read More…

Psychology for PPC ad copy

How to Use Psychology to Improve PPC Ad Copy

It’s time to stop trying to understand Google, and time to start understanding the people behind search queries. Google is one of the biggest hurdles to ranking on Google. As an SEO, you’re constantly being challenged by major and minor SERP updates. Whether it’s a shift in how links are prioritized, or how you should Read More…