Monthly Archives: February, 2018

SEO Migration Tips

Web Development: An SEO Migration Checklist

An SEO Migration Checklist to Help You Avoid a Traffic Disaster Your business is finally at a place where you’re ready for a redesign of your old, tired website. Only one problem, as ugly as your site is it generates quite a bit of traffic. How do you migrate your site without losing rankings and Read More…

Facebook bans Cryptocurrency Ads

Facebook Bans ICOs, Binary Options and Cryptocurrency Ads

Facebook Banned Crypotocurrency Ads – What it Means for You Last month, Facebook announced that it would no longer allow ads promoting bitcoin and other cryptocurrencies; in addition to, those about initial coin offerings (ICOs) and binary options. Facebook seems to be cracking down on the financial vertical, making it increasingly more difficult to promote Read More…

Optimizing for Quality Score

Is Optimizing for Quality Score Always Right?

Here’s Why Optimizing for Quality Score Isn’t Always the Right Choice As digital marketers, we focus on quality score because it is a fundamental component of ad rank. Google determines quality score by factoring in your ad copy, landing page experience and click through rates. Optimizing ad campaigns for quality score has been promoted as Read More…

Google Home Results

Voice Search: What Triggers Google Home Results?

Study Finds 80% of Google Home Results Come from Rich Snippets Voice search is top of mind for many search engine marketers. It’s an ever-evolving mystery. Digital agency ROAST hoped to de-mystify voice search with their Voice Search Ranking Report. The goal of the study was to categorize and comprehend how Google processes and responds Read More…

Recent Google Algorithm Updates

Will the Recent Google Algorithm Updates Affect Your Rankings?

Google Algorithm Updates Launched Recently Find Out What It Means for Your Site As Google continues to roll out algorithm updates as part of the bigger December update, early indications show disruptions in mobile SERPs. Websites without schema data, and those relying on doorway pages are being impacted by the Google algorithm updates. Google’s recent Read More…