Monthly Archives: February, 2017

Ads Added by Adwords

“Ads Added by AdWords” A Good Thing?

AdWords Launches ‘Ads Added by AdWords’ Pilot Google is at it again, releasing yet another update to their pay per click platform. You might find new text ads that you didn’t create next time you log into your AdWords account. No, your account wasn’t hacked (necessarily). As part of a pilot, AdWords is now able Read More…

Instagram beat twitter with web presence

Instagram Beat Twitter Web Presence in 2016

Instagram is Now Featured on More Websites Than Twitter For the first time in platform history, Instagram beat Twitter web footprint in 2016 according to an analysis of the top 1 million sites by SimilarTech. Top sites were determined by their global traffic, and included publishers, brands and e-commerce sites. Things looked rough for Instagram at Read More…

Content Strategy that works

Make Your Content Go the Distance

How to Develop a Better Content Strategy There’s no shortage of content in today’s digital marketplace. Whether it’s LinkedIn articles, blogging or guest blogging – it seems like everyone’s writing. It’s harder now than ever before to create a content strategy that stands out. We write to rank, not because we necessarily have a fresh perspective. Read More…

Paid search strategies refresh

Refresh Your Paid Search Strategies for 2017 Audiences

Adopt new paid search strategies to monitor and analyze your competition While SEO professionals often refresh design, content and social strategies – SEM professionals must refresh competitive strategy to grow. If you’re still using the same tools and practices for monitoring your competitor’s paid efforts you’ve been using for years, you’re missing out on growth Read More…