Tag Archives: PPC

How to Avoid False Conversions in Google Analytics

Don’t let false conversions lead you astray. As an affiliate marketer, conversions are arguably the most important metric you can track. That’s because affiliate marketers are typically paid per conversion. The definition of a conversion depends on the advertiser – you could be paid per click, sale or lead. Regardless of the type of conversion Read More…

pay per click ad optimization mistakes to avoid

3 Ad Optimization Mistakes to Avoid

Could optimizing your ads do more harm than good? Avoid these ad optimization mistakes. What is optimization? To make money as an affiliate marketer, your campaigns need to be optimized. Unfortunately, you can’t just create a campaign and generate a profit. It’s very rare that a campaign can continue to run untouched and still produce Read More…

Facebook advertiser updates on laptop screen

Facebook Advertiser Updates: Everything New to Facebook This Month

Discover what’s new on Facebook this month & how the updates affect publishers There were quite a few Facebook updates this month. Some of the updates will impact publishers and advertisers. Learn more about the Facebook advertiser updates now. Facebook News Facebook is launching Facebook News, much like Google News, it will be a section Read More…

Women sitting at desk looking at computer for Search Intent Tips

Search Intent Tips for Boosting Affiliate Performance

How you can use search intent tips to boost your affiliate performance and earn more. Understanding search intent can help you boost your affiliate performance. By dedicating time to researching “Know”, “Do” and “Go” queries can help you create content that puts you in front of the consumer at the right stage in the purchasing Read More…

phone displaying Amazon logo one of the top ad platforms

What are the top ad platforms and are there alternatives?

Discover the top ad platforms marketers spend with and if there are any alternatives. You probably already have an idea of what the three top ad platforms are, but are there viable alternatives? A recent survey by Lawless Research and Factual found that among the 700 respondents, the percent of ad spend on Google, Facebook Read More…