Find Your SEO Competitors to Build a Winning Strategy Even if you are new to SEO, you probably know that finding your SEO competitors is critical to shaping your search engine optimization strategy. While you likely know who your business competitors are, your actual SEO competitors can be very different. These are the sites that Read More…

Discover these new Google Ads tools and how to use them. One of the best ways to generate high intent leads is by advertising on Google. It’s arguably the best channel to capture bottom of the funnel interest, people actively searching for what you sell or promote. So, when there’s a new tool to help Read More…

Benefits of Performance Max There are many benefits to using PMax campaigns. You can unlock new audiences across Google’s channels and networks beyond just paid search. You can drive better performance against your goals. You can gain more transparent insights. You can use campaign inputs to steer automation. Performance Max also simplifies campaign management, making Read More…

Learn more about changes in search engine indexing. Many affiliates create website content to rank on Google. While content serves many purposes, if it doesn’t rank highly on Google Search Engine Results Pages, it’s most likely not going to get the traffic you would expect. That makes getting your website pages indexed by Google vital Read More…

Start looking at page intent when measuring the success of content. As an affiliate marketer, especially when promoting loan products, SEO can be the best method for driving traffic and conversions. One of the keys to ranking on search engines like Google is creating quality content. There are many tools and ways to measure content, Read More…

Why it’s time to say goodbye to some of your email subscribers. Email is still one of the best ways to convert a prospect into a customer, but it’s getting more challenging every year. There are so many companies fighting for inbox real estate, you need to be on top of your game to win Read More…

Google’s latest upgrade will include more insights and functionality affiliates can use to earn more One of the most exciting updates to come from Google Marketing Next, was the release of Google Attribution. The new solution will combine data from Google Analytics, AdWords and DoubleClick Search to provide affiliate marketers with a holistic view of Read More…

Audience Insights are the Key to Making Better Optimization Decisions In the early days of SEO, keyword research was at the heart of optimization strategy. Today, user experience runs the show. With Google consistently making updates to its search algorithm to better gauge site experience, it’s important now more than ever before to understand your Read More…