What we know about the March 2023 Google Core Update Google has released its first broad core update of 2023, but the rollout could take up to two weeks. On March 15, Google Search released a broad core update that will target all content types across all regions. This update will reward high-quality or high-value Read More…

Learn more about rich results and what role they play in your search strategy. Rich results are more robust search results that appear at the top of the page when you conduct a search on Google. As an affiliate marketer, driving targeted traffic to your site is vital to driving revenue for your business. One Read More…

If search engine optimization (SEO) is a priority for you this year, technical SEO should be on your radar. Learn more about technical SEO, tips, and best practices to help you boost your affiliate marketing earnings. What is Technical SEO? Technical SEO is a term used to describe on- and off-page optimizations that help search Read More…

Discover the top Google Analytics insights to pay attention to. One of the first things you’re told to do when you create a website is to install Google Analytics. That’s because it’s one of the most powerful tools for website analytics and it’s free. While Google Analytics can provide tons of valuable information for webmasters, Read More…

How to identify and fix keyword cannibalization to rank your content. Content isn’t cheap or easy to make, so the last thing you want to do is hurt your chances of ranking your site and generating affiliate revenue because of keyword cannibalization. Learn what keyword cannibalization is and how to fix it on your site. Read More…

Is Fresh Content Really Needed to Rank? If you’ve conducted a search on Google, you probably noticed that newer content ranks closer to the top. While this isn’t always the case and depends on the available results on a topic, Google tends to favor newer content because it provides the user with the most up Read More…

Discover these new Google Ads tools and how to use them. One of the best ways to generate high intent leads is by advertising on Google. It’s arguably the best channel to capture bottom of the funnel interest, people actively searching for what you sell or promote. So, when there’s a new tool to help Read More…

Benefits of Performance Max There are many benefits to using PMax campaigns. You can unlock new audiences across Google’s channels and networks beyond just paid search. You can drive better performance against your goals. You can gain more transparent insights. You can use campaign inputs to steer automation. Performance Max also simplifies campaign management, making Read More…

Improve Mobile Campaigns and Drive App Downloads With These Best Practices If you’re having an issue increasing app downloads, you might not be leveraging mobile app marketing best practices. Increasing app downloads not only increases engagement and product buy-in, it also increases ad revenue. Follow these mobile marketing best practices to increase app downloads, and Read More…