How to get backlinks with strategies that work. Backlinks show search engines how popular and influential your website is. The more backlinks you acquire, the more important your site seems to search engines, and the higher they’ll rank you. But getting backlinks isn’t easy, especially if you’re in a competitive industry. Here are 10 strategies Read More…

Start looking at page intent when measuring the success of content. As an affiliate marketer, especially when promoting loan products, SEO can be the best method for driving traffic and conversions. One of the keys to ranking on search engines like Google is creating quality content. There are many tools and ways to measure content, Read More…

Changes are coming to Meta targeting options. Will they impact your campaigns? Changes are coming to Meta targeting options this year. On January 19th, 2022, Meta (Facebook’s parent company) will remove certain targeting options that relate to sensitive topics. Those topics include, but are not limited to health causes, sexual orientation, religious practices and groups, Read More…

Affiliates and Lead Sellers should be remarketing keywords to convert more. As an affiliate marketer or lead seller, you might invest in PPC to drive traffic to your site and generate leads. If you’re experienced, you probably have multiple campaigns running, developed a list of top converting keywords, and optimized for mobile – but do Read More…

Developing Your Remarketing Strategy Remarketing is a powerful tool for reconnecting with online visitors, especially those who bounce before converting. There’s much more to remarketing strategy than following those who abandon their cart. Google and Bing have released new features to help marketers create a custom audience that better meets campaigns goals. Features like custom Read More…